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Jose Cuervo

Jose Cuervo

Jose Cuervo has been producing tequila for over 250 years with the same craftsmanship and recipe that have been passed down from generation to generation to this day.
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José Antonio de Cuervo y Valdés received land from the Spanish king in 1758 and began producing tequila. This happened even before Mexico became an independent republic. In 1795, his son, José María Guadalupe de Cuervo, began selling the first Vino Mezcal de Tequila de Jose Cuervo after receiving the first official charter from the King of Spain for tequila production.

According to the Declaration for the Protection of the Denomination of Origin (the Mexican law that controls and protects the production of authentic tequila), only alcoholic beverages produced from blue agave or agave azul (the blue variety of Agave Tequilana Weber) and grown in the Mexican states of Jalisco, Michoacán, Nayarit, Guanajuato, and Tamaulipas can be labeled as tequila. No agave from another region, including other countries, can be used for products labeled as "tequila."

Tequila received a certificate of origin in 1974. The principle is similar to the appellations for Bordeaux, Bourbon, or Cognac. The Mexican federal government establishes strict requirements that aim to regulate tequila production.

True tequila is made from the Blue Agave plant. Only the Agave Azul Tequilana Weber variety can be used for tequila. Classified by the German botanist F. Weber in 1905, blue agave is often mistaken for a cactus, but it actually originates from the amaryllis family. Blue Agave is also found as maguey, mexic, pita, and teomet.

Piña (the Spanish word for pineapple) is the fruit or "heart" of the agave, from which sugars are extracted to make tequila. The word piña is used because the core of the agave plant resembles a pineapple. Blue agave grows for between 6 and 12 years. Each plant is harvested only once, and then more agave must be planted to continue the production process.

The production process begins in the blue agave fields at the foothills of the Tequila volcano. After seven years of growth and maturation, the plants are harvested, and their cores are sent to the La Rojeña distillery, where they are baked, ground, and mashed. The resulting blue agave extract is placed in fermentation tanks. After distillation, the tequila is left to age in smoked barrels.

Jose Cuervo produces tequila with an alcohol content between 38% to 40%, similar to most spirits. However, tequila has a characteristic, strongly pronounced taste and is consumed in shots. This intense taste experience incorrectly leads people to believe that tequila is "stronger" than standard alcoholic beverages.

Jose Cuervo Products

Jose Cuervo Especial Gold, 0.7 L
Jose Cuervo Especial Gold, 0.7 L
€23,51 EUR
Jose Cuervo Especial Silver, 0.7 L
Jose Cuervo Especial Silver, 0.7 L
€23,51 EUR
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