Our company's legacy is a driving force behind our continuous pursuit of perfecting the art of rum production. It is the collective wisdom passed down through six generations of the Serrallés family. The family has been dedicated to their craft for over 150 years. Our dedication to our people and the rum production technique have made Don Q an absolute favorite in the land of rum: Puerto Rico. The brand is now also available in the USA, where consumers can also now enjoy the impressive taste qualities of Don Q rum.

With enthusiasm matched only by our passion for quality, we have invested significant time, knowledge, and resources to introduce clean and green production practices to the spirits industry in our distillery. Not only do we benefit from the advantages of real energy returns and useful post-production materials, but we also do what is best for the people and wildlife of our beautiful island, Puerto Rico.

Environmental responsibility is a challenge to find ecological solutions in the modern industrial world. Our waste recycling program not only allows us to maximize our production capacity but also provides valuable energy returns and reduces electricity costs, service water, and industrial products that we can sell to other companies. All this while doing the best for the vibrant ecosystem of Puerto Rico and the Caribbean Sea.

Don Q is a pioneer among spirits producers when it comes to clean and environmentally friendly business practices. We have invested millions of dollars and a lot of time in creating and implementing our distillery waste treatment system. Connecting a series of stand-alone processes into an innovative waste treatment and energy recovery cycle has proven to be a beneficial challenge.